Everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. Feel the intensity of the sun and experience all the stars of the night sky with Full Array LED and XR Contrast Booster 5. With outstanding picture quality, a flush bezel design, and HDMI 2.1 for next-gen gaming, the X90J 4K HDR LED TV is ready for everything.
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XR Picture
Enjoy deep, natural, beautiful pictures from any angle with minimal light reflection. Our revolutionary processor uses human perspective analysis to cross-analyze and optimize hundreds of thousands of elements in the blink of an eye. Combined with our Full Array LED panel, this technology delivers ultra-realistic pictures full of lifelike contrast.
XR Color
See colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables our unique display to access a wider palette and reproduce each color with the subtle differences seen in the real world. With extended hue and saturation, vivid shades, and realistic texture can be seen in the flowers. Even pale colors look realistic.XR Triluminos Pro™
Powered by our Cognitive Processor XR, this TV reproduces color in a way that humans find beautiful. See a wider palette of colors with an enhanced range of hue and saturation, allowing natural shades and precise details to be seen, even in dark scenes..png)
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XR Contrast
Feel breathtaking contrast, just as in real life. Our Cognitive Processor XR cross-analyzes data, enhancing picture quality in the same way that the human eye focuses for real life color and depth. With XR Contrast Booster, bright areas are brighter and dark areas darker—no more details overwhelmed by shadow or lost in blown-out highlights.
XR Contrast Booster 5
By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. As bright areas are brighter and dark areas darker, scenes look more real with extra depth and detail.XR HDR Remaster
With XR HDR Remaster, this TV can detect each object on screen, analyze its color and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth, and more. The result is exceptionally real scenes with greater depth, lifelike textures, and natural colors..png)
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XR Clarity
Whatever the content or source, you'll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Our Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real-world pictures. See details such as naturally defined animal fur and sharply outlined rock.
XR 4K Upscaling
Powered by our Cognitive Processor XR, this TV takes 2K signals close to true 4K quality for incredibly real and immersive viewing. XR 4K Upscaling accesses and utilizes a vast amount of data, analyzing patterns in scenes and recreating subtle details.4K XR Super Resolution
XR Super Resolution detects individual objects in a picture and reproduces virtually real-world textures on screen. Our BRAVIA XR processor precisely analyzes and processes data to power 4K pictures with four times the resolution of Full HD to enrich scenes with real-world detail and texture..png)
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4K XR Smoothing
XR Smoothing creates smooth, natural 4K pictures as you watch, without the "banding" that can occur on other TVs. Scenes are reproduced with thousands of tones, shades, and gradations, making them look incredibly real.
XR Motion
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity™ cross-analyzes data to ensure action stays smooth, bright, and clear.XR Motion Clarity
On some screens, sports, and fast-action scenes can seem to go by in a blur. Our latest LED XR Motion Clarity™ technology keeps everything smooth, bright, and clear. Each 'blink' is individually controlled and its duration optimized, while brightness is boosted when needed, so you won't miss a thing..png)
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4K/120fps
Get the edge on the competition with 120fps frame rate on compatible games, so you’ll have the advantage in shooting, sports, and high-performance games with instant on-screen action. You’ll also enjoy ultra smooth gaming with reduced input lag less than 8.5ms with 4K/120fps and dedicated Game Mode.
XR Sound Position
For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. With sound-positioning tweeters on this BRAVIA XR Full Array LED TV, sound matches precisely with what's on the screen for a truly immersive experience.Acoustic Multi-Audio™
Our Acoustic Multi-Audio™ includes sound-positioning tweeters at the back of the TV that enable sound to follow the action for a truly immersive experience..png)
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XR Surround
With BRAVIA XR, everything you watch gets the true surround-sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.
3D Surround Upscaling
Our BRAVIA XR signal processing technology enables this TV to reproduce multi-dimensional sound for a truly immersive experience. Feel the sound surround you, not only from left and right but also from a vertical dimension. With 3D Surround Upscaling, you can experience the cinematic thrills of latest audio formats such as Dolby Atmos® at home, as well as enjoying vertical surround with content not compatible with Dolby Atmos.Google TV
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you..png)
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Voice Search
Find your favorite content faster than ever using the power of your voice. With Voice Search, there's no more complicated navigation or tiresome typing — you just have to ask.
Google Assistant
Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalized recommendations by saying, "what should I watch?" Even get answers like sports scores, control smart-home devices, and more. Talk to Google to get started.Works with Alexa
Connect your Alexa-enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume, and more..png)
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Works with Hey Google
Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favorite videos to your Sony TV, all with just your voice. Just start with, “Hey Google.”
Works with Apple AirPlay / Apple HomeKit
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.Chromecast built-in
Chromecast lets you cast your favorite videos, games, and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet..png)
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Smart remote
All your connected devices can be controlled with our smart commander. One button access to video on-demand services brings shows and movies into your room in seconds.
Flush Surface design
As the bezel is extremely narrow, your eyes naturally focus on the picture, not what's around it.Living Decor
Our Living Decor turns your TV into an essential part of your living space with on-screen artwork, personal photos, screensaver themes, and clock functions..png)
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Light Sensor
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimizes picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.
Acoustic Auto Calibration
No matter where you're sitting, this TV detects your position and optimizes sound so you'll enjoy the same sound quality as if you're sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that's enhanced and optimized to your room.Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved..png)
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IMAX Enhanced
This Sony 4K smart TV is IMAX Enhanced certified, meaning it's optimized for high-fidelity picture and sound. Enjoy a more immersive at-home entertainment experience with IMAX Enhanced picture mode, which takes full advantage of all IMAX Enhanced remastered content.Dolby Vision® and Dolby Atmos®
Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.BRAVIA CORE™
A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream, and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.Footnotes
- As of 11/18/20, Cognitive Processor XR cross-analyses multiple picture elements combined with focal points; recreating human perspective. Verified by Strategy Analytics.
- User must connect to a Google account to use certain advertised features, including voice to activate linked apps, install software, certain apps and operating software during setup. User may opt out and use basic TV operation that does not include certain advertised features such as Google and third-party apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Upon opt in, Google Terms of Service (http://www.google.com/policies/terms/) and Privacy Policy (http://www.google.com/policies/privacy/) apply to use of this TV.
- Number of titles, credits & redemption/viewing period & selection differ per TV model & subject to change. For full details visit https://www.sony.com/electronics/bravia-core. BRAVIA CORE streaming membership reqd. Network services, content, and operating system and software of product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. For BRAVIA CORE Terms of Service visit https://www.sony.com/electronics/bravia-core.
- User must setup broadband network environment. By default, Pure Stream setting is turned OFF and can be turned ON in BRAVIA CORE settings. BRAVIA CORE offers streaming between 30Mbps-80Mbps once user turns ON Pure Stream. To access Pure Stream at 30Mbps, user must have a minimum internet speed of 43Mbps over Wi-Fi. To access highest quality Pure Stream available at 80Mbps user must have minimum internet speed of 115Mbps over WiFi. Subject to user’s network operator’s video streaming restrictions, BRAVIA CORE automatically selects the best bitrate as following with adaptive streaming functionality based on the internet speed at user’s home.
- 4K: 3,840 x 2,160 pixels. Game title supporting 4K/120fps required. Game title supporting VRR required. Results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.
- 4K: 3,840 x 2,160 pixels. Upscaled, simulated and enhanced 4K images will vary based on source content.
- Requires HDR compatible content from supported streaming services or HDR compatible content device connected via HDMI input (sold separately).
- Dolby Vision content compatible with streaming services or compatible content device connected via HDMI input (sold separately).
- IMAX Enhanced content enables full IMAX Enhanced experience with compatible streaming services such as Fandango Now (US only) and BRAVIA CORE, or compatible content device connected via HDMI input (sold separately).
- Netflix streaming membership required. 4K Ultra HD availability subject to your Netflix subscription plan, internet service, device capabilities, and content availability. www.netflix.com/termsofuse
- This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content.
- SU-WL855 wall-mount bracket is available for select Sony OLED and LED models ranging from 55” class to 77” class. TV and wall mount system sold separately. Hardware included with wall-mount bracket.
- Input lag time measured via 4K/120fps game HDMI input, may differ by real-time usage environment or specific conditions. Game title supporting 4K/120fps required.
- A camera is required for video chat. Camera sold separately. See compatible cameras here: https://www.sony.net/camera-support
| Model year | |
|---|---|
| Model year | 2021 |
| Dimensions and Weight | |
| Screen Size (inch, measured diagonally) | 50" (49.5") |
| SCREEN SIZE (CM, MEASURED DIAGONALLY) | 126 cm |
| Dimension of TV without Stand (W x H x D) | 44.06 x 25.55 x 2.76 inch (1,119 x 649 x 70 mm) |
| DIMENSION OF TV WITH STAND (STANDARD POSITION) (W x H x D) | 44.06 x 28.15 x 11.26 inch (1,119 x 715 x 286 mm) |
| Dimension of Package Carton (W x H x D) | 48.23 x 30.79 x 5.55 inch (1,225 x 782 x 141 mm) |
| STAND WIDTH (STANDARD POSITION) | 26.18 inch (665 mm) |
| VESA® Hole Pitch(W x H) | 7.87 x 7.87 inch (200 x 200 mm) |
| Weight of TV without Stand | 29.8 lb (13.5 kg) |
| Weight of Package Carton (Gross) | 41.9lb (19 kg) |
| Connectivity | |
| Wi-Fi Standard | Wi-Fi Certified 802.11a/b/g/n/ac |
| Ethernet inputs | 1 (Side) |
| Bluetooth profile support | version 4.2; HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio)22/AVRCP (AV remote control) |
| CHROMECAST BUILT-IN | Yes |
| APPLE AIRPLAY | Yes |
| APPLE HOMEKIT | Yes |
| RF (Terrestrial/Cable) Connection Input(s) | 1 (Side) |
| IF (satellite) input(s) | No |
| Component Video (Y/Pb/Pr) Input(s) | No |
| Composite Video Input(s) | 1 (Side, Mini jack) |
| RS-232C Input(s) | 1 (Side) |
| HDMI inputs total | 4 (4 side) |
| HDCP | HDCP 2.3 (for HDMI™ 1/2/3/4) |
| HDMI-CEC | Yes |
| Features specified in HDMI2.1 | 4K120/eARC/VRR23/ALLM |
| HDMI Audio Return Channel (ARC) | Yes (eARC/ARC) |
| Variable Refresh Rate (VRR) | Yes (for HDMI™3/4)23 |
| Auto Low Latency Mode (ALLM) | Yes (for HDMI™3/4) |
| Digital Audio Output(s) | 1 (Side) |
| Headphone Output(s) | 1 (Side) |
| Audio Output(s) | - |
| Subwoofer Output(s) | - |
| USB ports | 2 (side) |
| USB HDD Recording | No |
| USB drive format support | FAT16/FAT32/exFAT/NTFS |
| USB playback codecs | MPEG1: MPEG1/MPEG2PS: MPEG2/MPEG2TS (HDV, AVCHD): MPEG2, AVC/MP4 (XAVC S): AVC, MPEG4, HEVC/AVI: Xvid, MotionJpeg/ASF (WMV): VC1/MOV: AVC, MPEG4, MotionJpeg/MKV: Xvid, AVC, MPEG4, VP8. HEVC/WEBM: VP8/3GPP: MPEG4, AVC/MP3/ASF (WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG; WEBM: VP9/AC4/ogg/AAC/ARW (Screen nail only) |
| Picture (Panel) | |
| Display type | LCD |
| Display resolution (H x V, pixels) | 3840 x 2160 |
| Viewing Angle (X-Wide Angle) | - |
| Backlight type | Direct (Full Array LED) |
| Backlight dimming type | Local Dimming |
| Picture (processing) | |
| HDR (High Dynamic Range) compatibility | Yes (HDR10, HLG, Dolby Vision) |
| Picture processor | Cognitive Processor XR |
| Clarity enhancement |
XR 4K Upscaling Dual database processing XR Super Resolution |
| Color enhancement |
XR Triluminos Pro™ XR Smoothing Live Color™ Technology |
| Contrast enhancement |
XR Contrast Booster XR HDR Remaster Dynamic Contrast Enhancer |
| Motion enhancer (Native Hz) | XR Motion Clarity, Auto mode |
| Video signal support | HDMI™ signal: 4096 x 2160p (24, 60 Hz), 3840 x 2160p (24, 30, 60, 120 Hz)24, 1080p (30, 60, 120 Hz), 1080/24p, 1080i (60 Hz), 720p (30, 60 Hz), 720/24p, 480p |
| Picture modes | Vivid, Standard, Cinema, IMAX Enhanced, Game, Graphics, Photo, Custom, Dolby Vision Bright, Dolby Vision Dark, Netflix calibrated |
| SENSOR | Light |
| NETFLIX CALIBRATED MODE | Yes |
| Sound (Speakers and Amplifier) | |
| Audio Power Output | 10 W + 10 W |
| Speaker Type | Acoustic Multi-Audio Sound Positioning Tweeter, X-Balanced Speaker |
| Speaker Configuration | Full Range (Bass Reflex) x 2, Tweeter x 2 |
| Sound (Processing) | |
| Dolby audio format support | Dolby™ Audio, Dolby™ Atmos |
| DTS audio format support | DTS Digital Surround |
| ACOUSTIC AUTO CALIBRATION | Room & User Position Compensation |
| VOICE ZOOM | Voice Zoom 2 |
| FM Radio | No |
| Sound processing | No |
| Simulated surround sound | 3D Surround Upscaling |
| Sound modes | Standard, Dialog, Theater, Music, Sports, Dolby Audio |
| Software | |
| Operating System | Android TV™ |
| On-board Storage (GB) | 16 GB |
| Display Language | AFRIKAANS, AMH, ARABIC, ASSAMESE, AZE, BEL, BULGARIAN, BENGALI, BOSNIAN, CATALAN, CZECH, DANISH, DEU, GREEK, ENGLISH, SPANISH, ESTONIAN, BAQ, PER, FINNISH, FRENCH, GLG, GUJARATI, HINDI, CROATIAN, HUNGARIAN, INDONESIAN, ISL, ITALIAN, HEBREW, JAPANESE, KAZAKH, KANNADA, KOR, KIR, LAO, LITHUANIAN, LATVIAN, MACEDONIAN, MALAYALAM, MON, MARATHI, MAY, BUR, NoB, NEP, NLD, ORIYA, PANJABI, POLISH, PORTUGUESE, ROMANIAN, RUSSIAN, SOL, SLOVENIAN, ALB, SERBIAN, SWEDISH, SWAHILI, TAMIL, TELUGU, THAI, TGL, TURKISH, UKRAINIAN, URD, UZB, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE , ZULU |
| Text Input Language | ENGLISH / FRENCH / GERMAN / HEBREW / ITALIAN / RUSSIAN / SPANISH / VIETNAMESE / JAPANESE |
| Voice Search | Yes25 |
| BUILT-IN MIC SWITCH | - |
| Electronic Program Guide (EPG) | Yes |
| Internet Browser | Vewd (not pre-installed) |
| Application Store | Yes (Google Play Store) |
| On/Off Timer | Yes |
| Sleep Timer | Yes |
| Teletext | No |
| Auto Calibration with CalMAN® | Yes |
| Closed Captions (Analog/Digital) |
(Analog) Closed Caption (Digital)Closed Caption |
| Power and Energy saving | |
| SCREEN SIZE (CM, MEASURED DIAGONALLY) | 126 cm |
| Screen Size (inch, measured diagonally) | 50" (49.5") |
| Power Consumption (in Standby) | 0.5 W |
| Presence of lead | - |
| Mercury content (mg) | 0.0 oz |
| Power Consumption (On Mode) for Energy Star | - |
| Power Consumption (Standby Mode) for Energy Star | - |
| Power Requirements (voltage/frequency) |
60 Hz for UL cUL 50/60 Hz for other AC 120 V for UL cUL AC 110-240 V for other |
| Power Saving Mode/Back Light Off Mode | Yes |
| Dynamic Backlight Control | Yes |
| ECO FRIENDLY | Yes |
| Design | |
| BEZEL DESIGN | Flush Surface |
| BEZEL COLOR | Black |
| Stand design | Slim Blade stand |
| STAND COLOR | Titanium Black |
| STAND POSITION | - |
| REMOTE CONTROL | Standard Remote |
| Built-in Tuner | |
| Number of Tuners (Terrestrial/Cable) | 1(Digital/Analog) |
| Number of Tuners (Sat) | - |
| TV System (Analog) | M |
| Tuner Channel Coverage (Analog) | VHF: 2-13/UHF: 14-69/CATV: 1-135 |
| TV System (Digital Terrestrial) | ATSC/ATSC 3.0(NEXTGEN TV) |
| Tuner Channel Coverage (Digital Terrestrial) | VHF: 2–13/UHF: 14–69 (14–36 for ATSC 3.0) |
| TV System (Digital Cable) | Clear QAM |
| Tuner Channel Coverage (Digital Cable) | CATV: 1-135 |
| TV System (Digital Sat) | - |
| CI+ | - |
| Accessibility | |
| Screen Reader | Yes |
| Audio Description (Audio key) | Yes |
| Closed Caption | Closed Caption |
| Text Magnification | Yes |
| Accessibility Shortcut | Yes |
| Voice Search | Yes25 |
XR Picture
Enjoy deep, natural, beautiful pictures from any angle with minimal light reflection. Our revolutionary processor uses human perspective analysis to cross-analyze and optimize hundreds of thousands of elements in the blink of an eye. Combined with our Full Array LED panel, this technology delivers ultra-realistic pictures full of lifelike contrast.
XR Color
See colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables our unique display to access a wider palette and reproduce each color with the subtle differences seen in the real world. With extended hue and saturation, vivid shades, and realistic texture can be seen in the flowers. Even pale colors look realistic.XR Triluminos Pro™
Powered by our Cognitive Processor XR, this TV reproduces color in a way that humans find beautiful. See a wider palette of colors with an enhanced range of hue and saturation, allowing natural shades and precise details to be seen, even in dark scenes.
XR Contrast
Feel breathtaking contrast, just as in real life. Our Cognitive Processor XR cross-analyzes data, enhancing picture quality in the same way that the human eye focuses for real life color and depth. With XR Contrast Booster, bright areas are brighter and dark areas darker—no more details overwhelmed by shadow or lost in blown-out highlights.
XR Contrast Booster 5
By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. As bright areas are brighter and dark areas darker, scenes look more real with extra depth and detail.XR HDR Remaster
With XR HDR Remaster, this TV can detect each object on screen, analyze its color and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth, and more. The result is exceptionally real scenes with greater depth, lifelike textures, and natural colors.
XR Clarity
Whatever the content or source, you'll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Our Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real-world pictures. See details such as naturally defined animal fur and sharply outlined rock.
XR 4K Upscaling
Powered by our Cognitive Processor XR, this TV takes 2K signals close to true 4K quality for incredibly real and immersive viewing. XR 4K Upscaling accesses and utilizes a vast amount of data, analyzing patterns in scenes and recreating subtle details.4K XR Super Resolution
XR Super Resolution detects individual objects in a picture and reproduces virtually real-world textures on screen. Our BRAVIA XR processor precisely analyzes and processes data to power 4K pictures with four times the resolution of Full HD to enrich scenes with real-world detail and texture.
4K XR Smoothing
XR Smoothing creates smooth, natural 4K pictures as you watch, without the "banding" that can occur on other TVs. Scenes are reproduced with thousands of tones, shades, and gradations, making them look incredibly real.
XR Motion
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity™ cross-analyzes data to ensure action stays smooth, bright, and clear.XR Motion Clarity
On some screens, sports, and fast-action scenes can seem to go by in a blur. Our latest LED XR Motion Clarity™ technology keeps everything smooth, bright, and clear. Each 'blink' is individually controlled and its duration optimized, while brightness is boosted when needed, so you won't miss a thing.
4K/120fps
Get the edge on the competition with 120fps frame rate on compatible games, so you’ll have the advantage in shooting, sports, and high-performance games with instant on-screen action. You’ll also enjoy ultra smooth gaming with reduced input lag less than 8.5ms with 4K/120fps and dedicated Game Mode.
XR Sound Position
For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. With sound-positioning tweeters on this BRAVIA XR Full Array LED TV, sound matches precisely with what's on the screen for a truly immersive experience.Acoustic Multi-Audio™
Our Acoustic Multi-Audio™ includes sound-positioning tweeters at the back of the TV that enable sound to follow the action for a truly immersive experience.
XR Surround
With BRAVIA XR, everything you watch gets the true surround-sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.
3D Surround Upscaling
Our BRAVIA XR signal processing technology enables this TV to reproduce multi-dimensional sound for a truly immersive experience. Feel the sound surround you, not only from left and right but also from a vertical dimension. With 3D Surround Upscaling, you can experience the cinematic thrills of latest audio formats such as Dolby Atmos® at home, as well as enjoying vertical surround with content not compatible with Dolby Atmos.Google TV
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.
Voice Search
Find your favorite content faster than ever using the power of your voice. With Voice Search, there's no more complicated navigation or tiresome typing — you just have to ask.
Google Assistant
Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalized recommendations by saying, "what should I watch?" Even get answers like sports scores, control smart-home devices, and more. Talk to Google to get started.Works with Alexa
Connect your Alexa-enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume, and more.
Works with Hey Google
Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favorite videos to your Sony TV, all with just your voice. Just start with, “Hey Google.”
Works with Apple AirPlay / Apple HomeKit
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.Chromecast built-in
Chromecast lets you cast your favorite videos, games, and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.
Smart remote
All your connected devices can be controlled with our smart commander. One button access to video on-demand services brings shows and movies into your room in seconds.
Flush Surface design
As the bezel is extremely narrow, your eyes naturally focus on the picture, not what's around it.Living Decor
Our Living Decor turns your TV into an essential part of your living space with on-screen artwork, personal photos, screensaver themes, and clock functions.
Light Sensor
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimizes picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.
Acoustic Auto Calibration
No matter where you're sitting, this TV detects your position and optimizes sound so you'll enjoy the same sound quality as if you're sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that's enhanced and optimized to your room.Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.
IMAX Enhanced
This Sony 4K smart TV is IMAX Enhanced certified, meaning it's optimized for high-fidelity picture and sound. Enjoy a more immersive at-home entertainment experience with IMAX Enhanced picture mode, which takes full advantage of all IMAX Enhanced remastered content.Dolby Vision® and Dolby Atmos®
Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.BRAVIA CORE™
A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream, and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.Great TV
mbrehm, Harrisburg PA:
I have had this for about three months now and it was so easy to setup. Went through the step by step process and it worked out great. Very nice picture. I bought this TV partly because it still has number buttons and am very happy with the remote.
Footnotes
- As of 11/18/20, Cognitive Processor XR cross-analyses multiple picture elements combined with focal points; recreating human perspective. Verified by Strategy Analytics.
- User must connect to a Google account to use certain advertised features, including voice to activate linked apps, install software, certain apps and operating software during setup. User may opt out and use basic TV operation that does not include certain advertised features such as Google and third-party apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Upon opt in, Google Terms of Service (http://www.google.com/policies/terms/) and Privacy Policy (http://www.google.com/policies/privacy/) apply to use of this TV.
- Number of titles, credits & redemption/viewing period & selection differ per TV model & subject to change. For full details visit https://www.sony.com/electronics/bravia-core. BRAVIA CORE streaming membership reqd. Network services, content, and operating system and software of product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. For BRAVIA CORE Terms of Service visit https://www.sony.com/electronics/bravia-core.
- User must setup broadband network environment. By default, Pure Stream setting is turned OFF and can be turned ON in BRAVIA CORE settings. BRAVIA CORE offers streaming between 30Mbps-80Mbps once user turns ON Pure Stream. To access Pure Stream at 30Mbps, user must have a minimum internet speed of 43Mbps over Wi-Fi. To access highest quality Pure Stream available at 80Mbps user must have minimum internet speed of 115Mbps over WiFi. Subject to user’s network operator’s video streaming restrictions, BRAVIA CORE automatically selects the best bitrate as following with adaptive streaming functionality based on the internet speed at user’s home.
- 4K: 3,840 x 2,160 pixels. Game title supporting 4K/120fps required. Game title supporting VRR required. Results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.
- 4K: 3,840 x 2,160 pixels. Upscaled, simulated and enhanced 4K images will vary based on source content.
- Requires HDR compatible content from supported streaming services or HDR compatible content device connected via HDMI input (sold separately).
- Dolby Vision content compatible with streaming services or compatible content device connected via HDMI input (sold separately).
- IMAX Enhanced content enables full IMAX Enhanced experience with compatible streaming services such as Fandango Now (US only) and BRAVIA CORE, or compatible content device connected via HDMI input (sold separately).
- Netflix streaming membership required. 4K Ultra HD availability subject to your Netflix subscription plan, internet service, device capabilities, and content availability. www.netflix.com/termsofuse
- This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content.
- SU-WL855 wall-mount bracket is available for select Sony OLED and LED models ranging from 55” class to 77” class. TV and wall mount system sold separately. Hardware included with wall-mount bracket.
- Input lag time measured via 4K/120fps game HDMI input, may differ by real-time usage environment or specific conditions. Game title supporting 4K/120fps required.
- A camera is required for video chat. Camera sold separately. See compatible cameras here: https://www.sony.net/camera-support
Sony 50-in X90J HDR Full Array UHD Smart LED TV XR50X90J (2021)
Sony 50-in X90J HDR Full Array UHD Smart LED TV XR50X90J (2021)
MFR:
XR50X90J
UPC:
027242921924
Condition:
New
Regular price
$ 898.00
Unit price
per
Guaranteed low price
Out of stock
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Free, fast shipping
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45-day no-hassle returns
Our number one priority is service. If you require a return, we are proud of our industry-leading 45-day return period. For more information and qualifying items, see our policies page
Why buy from DataVision
Why buy from DataVision
In addition to an industry-leading, 45-day return policy, DataVision is a vetted and authorized reseller for most brands, including Apple, Sony, SONOS, Canon, HP, Microsoft, Dyson, Samsung, Acer, Wilson, and more. DataVision is one of the largest independent consumer electronics reseller in the country, and has been in business almost 30 years. In addition to delivering competitive pricing, we offer a tremendous value in our coupons and VIP points program. All transactions are safe and secure, as we run on a Level 1 PCI DSS Compliant platform.
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